FCC Pride
Experiential Design / Branding
A project done during my time at AGAR, for the FCC Pride game party hosted by P&G. I was the lead designer on this project, and worked on it from concept to completion. I worked alongside a multidisciplinary team of producers and received mentorship from the AGAR design team.
Concept
“Rooted in Pride” serves as a high-impact tribute to the iconic "Flower Power" era of 1969 - a year famous for the catalyst of the modern LGBTQ+ movement.
Signs
Following the groove of the 70s, I created daisies, and a 70s like swirly pattern in the back. I used P&G’s brand guide for colors.
Backdrop
E-Cav
Final Photos
